If you are not familiar with the phrase, Hum a Few Bars and I Will Fake It, you are probably under 40 years old.

I am not sure of its origins, but it was uttered by a deeply experienced musician who, with just a hint as to the melody of a song, could play the song well enough that no one would notice that maybe a chord or two were slightly off.

And that is how it is with small business. If you have been around awhile, you will be asked to do things that you have never done before.

If you want to be successful, if you want to stand out, if you want to be the best in the business, the answer has to be yes. Every time.

Trust me, it will work out. No one will have a better answer than you.

And you will have a story to tell. Which the most valuable thing.